Effective Date: 1^st July 2025

At LU&ME, we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, share, and protect your information when you visit our website, interact with us, or make a purchase.

 

1. Who We Are

LU&ME is a registered trademark owned & operated by Brands Supply Ltd, a company registered in the United Kingdom. Our registered address is 39 Highstreet, Orpington, BR6 0JE, UK. Company number 14370351. We are the data controller responsible for your personal data.

 

2. What Data We Collect

We may collect and process the following types of personal data:

•    Identity Data: name, username, or similar identifier.

•    Contact Data: billing address, delivery address, email address, and phone number.

      Financial Data: payment card details (processed securely via our payment provider; we do not store this data).

•    Transaction Data: details about payments and purchases.

•    Technical Data: IP address, browser type, operating system, time zone settings, and website usage data.

•    Profile Data: your interests, preferences, feedback, and survey responses.

•    Marketing & Communications Data: your preferences for receiving marketing communications from us and third parties.

 

3. How We Collect Your Data

We use different methods to collect data from and about you, including:

•    Direct interactions: when you fill in forms, make a purchase, create an account, or contact us.

•    Automated technologies: as you interact with our website, we may automatically collect Technical Data about your equipment and browsing actions using cookies and similar technologies.

•    Third parties: such as analytics providers (like Google Analytics), advertising networks, and payment service providers.

 

4. How We Use Your Data

We will use your personal data for the following purposes:

•    To process and deliver your orders.

•    To manage your account and provide customer service.

•    To communicate with you (order updates, marketing if opted in).

•    To improve our website, products, and customer experience.

•    To administer and protect our business and website (including troubleshooting, data analysis, and security).

•    To comply with legal or regulatory obligations.

 

5. Marketing & Opt-Out

We may send you marketing communications if you have requested information from us or purchased goods and have not opted out. You can unsubscribe at any time by clicking the link in the email or contacting us directly.

 

6. Sharing Your Data

We may share your personal data with:

•    Service providers: such as delivery couriers, payment processors, IT support.

•    Professional advisers: including lawyers, bankers, auditors, and insurers.

•    Regulators and law enforcement agencies: when required by law or to protect our legal rights.

We do not sell your data to third parties.

 

7. International Transfers

Some of our service providers may be located outside the UK. When we transfer your data internationally, we ensure appropriate safeguards are in place to protect it.

 

8. Data Security

We have implemented security measures to prevent your personal data from being lost, used, or accessed in an unauthorised way. Access to your data is limited to those employees, agents, and partners who need to know.

 

9. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including satisfying legal, accounting, or reporting requirements.

 

10. Your Rights

Under UK data protection law, you have rights including:

•    To access your personal data.

•    To correct incomplete or inaccurate data.

•    To request erasure of your data.

•    To object to processing or request restriction of processing.

•    To request transfer of your data to another party.

•    To withdraw consent where we rely on it.

To exercise these rights, please contact us at [Your Data Protection Email Address].

 

11. Cookies

Our website uses cookies to improve your browsing experience and analyse site traffic. You can set your browser to refuse cookies or alert you when websites set or access cookies. For more details, see our Cookie Policy.

 

12. Changes to this Policy

We may update this Privacy Policy from time to time. The latest version will always be posted on our website, with the date of last update.

 

13. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Email: info@luandme.co 

 

Complaints

If you are not satisfied with our response, you have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO).